Download - Episode 32: storytelling, brand purpose en crisiscommunicatie met Jeroen Wils

Discover

Podcast Features
Your all-in-one podcasting solution.

Blog to Podcast
Turn your blog into an engaging podcast.
Livestream
High-performing audio live, without limits.

Podcast Studio
Easy-to-use audio recorder app.
Podbean AI
AI-Enhanced Audio Quality and Content Generation.

Podcast App
The best podcast player & podcast app.

Ads Marketplace
Join Ads Marketplace to earn money
through sponsorship on your podcast.

PodAds
Manage your ads with dynamic ad insertion capability.
Apple Podcasts Subscriptions Integration
Effortlessly publish and manage exclusive episodes for your
Apple Podcasts subscribers directly from Podbean.
Live Streaming
Receive livestream rewards from your audience and earn
recurring income from your Fan Club membership.

All Arts Business Comedy Education
Fiction Government Health & Fitness History Kids & Family
Leisure Music News Religion & Spirituality Science
Society & Culture Sports Technology True Crime TV & Film
Live

How to Start a Podcast
How to Start a Live Podcast
How to Monetize a podcast
How to Promote Your Podcast
How to Use Group Recording

Log in
Start your podcast for free

Podcasting
Monetization
Advertisers
Enterprise
Pricing
Discover

Brand Breakfast - merk- & marketing podcast

Business

Episode 32: storytelling, brand purpose en crisiscommunicatie met Jeroen Wils

2021-01-28

Download Right click and do "save link as"

In aflevering 32 van Brand Breakfast verwelkomen we journalist, auteur en oprichter van PR- en communicatiebureau BePublic, Jeroen Wils. Samen hebben we het over de kracht van storytelling voor bedrijven, de manieren bij uitstek om een brand purpose om te zetten in een duidelijke reeks kernboodschappen, de definitie van nieuwswaarde anno 2021, de impact van corona op verhalen vertellen en de beste manieren om aan crisiscommunicatie te doen.