EP 3: What is Your Why?

Show Notes

As I talk to people about the startup process, I hear a question over and over ‘How do I decide if I should start a business?’

This all comes down to ‘what’s your motivation?’ In other words.. what is your ‘why’?

Many reasons motivate entrepreneurs to pursue their dreams of launching profitable companies. Some reasons are better than others while others are downright awful.

Before making a decision that is difficult to undo, it's important to ask yourself difficult questions about your underlying motivations for starting a business. By doing so, you can protect yourself from unnecessary risk, and you may just confirm why you definitely should become an entrepreneur.

You can go to www.tomclairmont.com for more information on how to work through the process of starting your small business. Personal coaching is available also.

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