What Do You Need to Change in Your DSO's Marketing Approach? The Importance of Relationship Building. In Conversation with Allison Howard from Hero Practice Services

About Emitrr

Emitrr is an Omni channel (Texting, Webchat, Missed Calls, Google My Business and more) messaging platform for your business. Emitrr helps some of the largest brands reduce call volumes in the call center by converting calls to messages across different channels and helping grow revenue for businesses. Check us out at emitrr.com

About Allison

Allison has a graduate degree in Public Health Research and Education from Emory University School of Public Health in Atlanta, GA. After graduation, she began her career at Emory University conducting research on barriers to access to care for children supported by state insurance in Georgia. She later went on to study the epidemiology of AIDS in Alabama and nosocomial TB infections at the University of Alabama School of Public Health in Birmingham, AL. Allison began her dental marketing career at Children’s Dental Center of Atlanta. When the practice was sold to Dentistry for children in 2011, she went on to help create D4C Dental Brands DSO and was head of marketing there until 2019. In 2019, Allison joined Hero Practice Services as Marketing Director where she continues to work today.