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異端のマーケティング ~スモールビジネスのWebマーケティング戦略~
Business:Marketing
価格の階段を作る
高単価商品を売りたい場合、いきなりセールスをしても売れない場合が多いです。
高額商品の購入率を上げるためには、
「価格の階段」を利用して見込み客の購入ハードルを下げる必要があります。
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