Rich Li of July

Get all the links mentioned in the episode here: bit.ly/208-richli

Skip through the episode: 

(00:04) - Welcome to Uncommon

(00:22) - Guest introduction

(00:30) - Childhood: entrepreneurship, parents

(09:03) - Parental lessons

(13:05) - Why Australia?

(16:35) - eBay as a job

(21:42) - Brosa: furniture going D2C

(31:57) - July: co-founding with Athan

(34:59) - Working with Strandbags

(39:00) - Principles for a D2C business

(44:05) - What is the travel segment?

(46:15) - The July forecast

(48:37 )- Rich's branding heroes

(51:44) - Hobbies & cars

(55:14) - Rich’s ideal question

(59:33) - Morning & evening routine

(01:00:58)- Best purchase under $200