Changing the game for digital marketing in Australia, Sabri Suby launched his digital marketing agency, King Kong, at the age of 27. He’s now on track to turn over 18 million dollars this year. The secret? Sabri promises his clients results, which means if his staff don’t hit their client KPIs, they don’t get paid. I ask Sabri about why he introduced this unique performance guarantee structure, what you should be looking for when building a digital marketing strategy for your own business, and how Sabri’s entrepreneurial journey all started as a kid growing up in Byron Bay, grinding peanuts for some extra cash.
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