Make Marketing Suck Less for Expertise-Driven Solo Businesses
Business:Marketing
What’s the Difference Between Messaging, Marketing and Copy?
I see so many people in the online space confused about what copywriting is and how it is different from messaging and how is copywriting different from marketing. As a result, many business owners investing in the wrong service at the wrong time, or they have misconceptions thinking that copywriters can do what marketers can do or marketers do what copywriters and messaging strategists can do when they actually don't.
I believe it's important to define terms so that everyone knows what we're talking about and we can start out on a level playing field. So let's clear up the confusion between messaging, marketing and copywriting so you can decide what you business needs to be focusing on.
Visit this episode's blog post here: https://drmichellemazur.com/2021/04/whats-the-difference-between-messaging-marketing-and-copy
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