Aaron Keay: Chairman, The Alkaline Water Company | #ThePlaybook 390

On this episode of #ThePlaybook, Aaron Keay, Chairman of The Alkaline Water Company, chats about:

• [1:20] - What traits your team needs to mobilize quickly when there’s a spike in demand
• [3:47] - Why M&A strategy is changing for companies big and small post-COVID
• [5:49] - Three essential components to help a business grow, even when times are tough
• [7:43] - The two things that he learned playing professional sports that most apply to running a business