Download - #461 | Influencer: Die Ideologie der Werbekörper

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#461 | Influencer: Die Ideologie der Werbekörper

2021-05-09

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Eddy und Florentin begrüßen Ole Nymoen und Wolfgang M. Schmitt, die Autoren des Buches INFLUENCNER: DIE IDEOLOGIE DER WERBEKÖRPER und besprechen mit ihnen die Motivation hinter dem Werk, Unterschiede zu klassischen Werbefiguren, sowie Glaubwürdigkeit, Ideale und die genaue Definition eines Influencers. Das alles in diesem ALMOST DAILY!