How to Rank Your Website on Google with SEO Expert Sara Dunn | The Venue RX
In this video, your host Jonathan Aymin is joined with Sara Dunn to talk about rank your website on Google in 2021 for your business. We will talk about the best tips for Website SEO, Local SEO, using SEO tools, and the truth about paid SEO. If you are wanting to know what backlinks are, what to know about redirecting old URL's, and how to start Local SEO in 2021, this is the video for you.
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What are backlinks?
A link from someone else's website to yours. This will help your "domain authority" and google SEO results. This can be done through other websites such as blog posts, reviews, and Pinterest.
How to change your website without hurting your SEO:
1. Install Google analytics
2. Know the URL's that are driving traffic to the site
3. Check on "site content" and "landing pages"
4. Make sure you properly redirect the old URL's to the new ones
Local SEO Tips:
1. Spend your content creation time becoming a local expert
2. Show off your venue during special seasons
3. Blog about specific things in your area
4. Focus your content creation to attract to customers before they have booked your service
5. Blog answers to specific questions
6. Figure out who your ideal customer is
SEO tools mentioned in this video:
1. Google search console
2. Google analytics
3. Ubersuggest by Neil Patel
Bonus Tips:
1. SEO is SLOW. Give it time...as in weeks and months.
2. You will only rank as long as you are paying for Google Ads
Guest BIO: Sarah Dunn is a marketing and SEO expert from Battle Creek, Michigan. She helps wedding pros with everything SEO. Sarah built her marketing agency in Michigan for over 5 years working with big, traditional businesses like manufacturing companies, accounting firms, and contractors. Featured in Honeybook and Wedding Industry Insider, Sarah built her marketing empire Sarah Dunn SEO for all businesses but ended up focusing solely on wedding professionals. Sarah is married to her husband and high school sweetheart, Bud. Their house is run by a 6-year-old French Bulldog named Jetta on IG @jettalafrenchie
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