20: Choosing your business name with Mark Grainger

What should you call your freelance business? Should you use your own name or operate under a brand name? On today's episode, Louise chats to fellow copywriter Mark Grainger, who has used both at various points in his business. Mark shares why he decided to change to a brand name, the personal meaning behind the name he chose, and his tips for coming up with a name that feels like you and will attract the kind of clients you really want.

Mark Grainger is a copywriter at Blossom Tree Copy. Find him here:
Twitter: @MarkGrainger
LinkedIn: Mark Grainger
Website: blossomtreecopy.co.uk

Honourable mention: @Andre_Spiteri

Louise Shanahan is a freelance health copywriter and content marketer. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.

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LinkedIn: Louise Shanahan
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