CBP 168: How to create lead magnets that actually produce business for a cash practice

Looking for a great way to showcase your services to a brand-new audience? A great lead magnet might just do the trick. In their many forms, lead magnets can be one of the best ways to reach an untapped target so you can give them an enticing peek into what makes your practice special.

In this podcast, I explain exactly how to create a polished lead magnet you can use to attract the people who are most likely to become paying patients. You’ll hear how to choose a topic, decide which type of lead magnet will work best, write an irresistible title, and avoid common mistakes that can lead to poor results.

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Check out our last Masterclass: How to increase your cash pay rates, maximize profits, and minimize customer pushback on cost