DTC POD: How The Best Brands Are Built
Business:Marketing
Behind the scenes look at JUICE, a digital marketing agency's, rapid growth and helping brands (with co-founders Troy Osinoff and Mike Lisovetsky)
We Speak About:
Troy Osinoff and Mike Lisovetsky, co-founders of JUICE, join the POD to give some insight on the business’s growth and customer experience strategies.
JUICE is a digital marketing agency that takes a modern approach to helping other brands grow.
Both co-founders recognized that their brand needed to step out of the traditional agency methods and work thoroughly with each brand to create actionable plans and a relentless approach.
An approach is taken in generating brand revenue growth through relationship building in channels primarily recognized as promotional tools.
Mike recognizes that it is important to create a community for your customers to provide feedback and have a personalized customer experience.
There’s no such thing as one-size-fits-all marketing strategyJUICE is a digital marketing agency that takes a modern day approach to helping other brands scale their business
Troy and Mike curated this entrepreneurial opportunity through a well experienced past in business endeavours.
Both co-founders view their agency as a partnership with other businesses, and take a unique strategy of limiting their clientele to brands they believe they can grow.
Their brand takes a strategy to foster growth by implementing activities catered towards customer retention, with the idea in mind that activities meant to help a customer will result in positive feedback.
Troy recommends learning from your mistakes as an entrepreneur and using the experience to your benefit.
Stay tuned as both co-founders discuss their fund for JUICE and additional ways to scale a business.
If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn.
Mentioned Links:
JUICE website: https://www.thinkjuice.com/
Troy Osinoff’s twitter: https://twitter.com/yo
Michael Lisovetsky’s twitter:https://twitter.com/_Liso_
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