When your agency is just, er, you

This week Frankie Tortora and Steve Folland have a chat in response to a question from Founder & Designer at See, Think, Do — Jason Hunt. He says:

“OK DIFTK crew!

The (for me at least) perennial question has come around again...

How do I credibly present my agency as a viable team when actually, it's just me?? 

The reality is that my agency is just me, and that I outsource/sub-contract anything I don't do or have no time to do, but I have a sense that in an imminent pitch — that may not be quite what the client wants.

Do you have any tips about how to sell this setup to a larger client? Explaining the benefits (there must be some right?!), and eliminating all/most perceived negatives? What about 'stability', financial security, everything under one roof – all things I would struggle to prove. 

I have 10+ years of solid trading, increasing and solid revenues, some great (and relevant) client experience and just want to give myself the best shot. Thanks!”

What would your advice be? Let us know your thoughts using #DIFTKpodcast on Twitter and Instagram, and join in the conversation via the DIFTK Community on Facebook.

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Steve's podcast - Being Freelance

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