Key to effective marketing: Focus on RELATIONSHIPS with other humans

Today we’re onto the third element of an In Flow business. And that’s an empowered relationship with your clients and potential clients.

In bro marketing world we’re led to believe that good marketing is creating funnels and using fake scarcity, but what I’ve seen time & time again is that my most successful clients focus on simply building relationships with other humans.

Even at the million dollar level the simplest businesses that don’t have to rely on a ton of Facebook ads or a fleet of sales people or 20 different offers, a sustainable & easeful business is based on falling in love with your clients & potential clients & getting clear on how to serve them even better - quicker - easier.

So you action today is to make sure that you’re clear on your best clients & then talk to them. Maybe that’s in directly reaching out, or holding them in your mind when you’re writing your next IG post.

What do they need to hear today? What’s one thing that can help them get closer to their desired end result?

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