Podcast Sponsorships - Yay or Nay?

In today’s episode, we’re going to be chatting all about podcast sponsorships and if they will be a good fit for your specific podcast or not. 

First up, let’s discuss what different podcast sponsorships are available out there. 

There are a few different sponsorship options - we have affiliate marketing, traditional ad sponsorships, and self-sponsorship.

The one we’ll be diving into today is traditional sponsorships so this means ad segments from other companies.

If you’re an avid podcast listener, I’m sure you’re familiar with these kinds of ads. They’re usually for a brand you’re already familiar with to some extent and are placed at the beginning of an episode right before the content starts, in the middle of the episode, or at the end of an episode. 

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