Surviving The Flood Of Celebrity Podcasts

I’m not quite as worried about the rise of the celebrity podcast, because I know the internet is big enough to hold indie and celebrity podcasts. But I do agree celebrities have a leg up when it comes to “discoverability”. And that is that podcast listening apps love celebrity podcasts. Curators of those apps trip over themselves to get the latest celebrity podcast in front of every user of their app. I worry a little that the income attributed to celebrity podcasts won’t justify their high costs, resulting in lower quality as the studios try to squeeze more profits out the other end. While you and I might be punished by listeners for lowering our quality bit by bit; the fans of the celebrity won’t care about a low-quality podcast. Fans have a high tolerance for mediocrity, as they really just want more and more from the celebrity who they are fanatical about. No matter how much it offends our refined ears. That could be bad for all of podcasting, as potential listeners stick with music streaming services and audiobook providers to give them the quality they couldn’t get with podcasting. We need apps that care about being excellent on-ramps to podcasting, getting the right content in front of their users to keep them happy. ----- Links Mentioned: • Advancing Podcasting -  http://advancingpodcasting.xyz • Bryan Barletta - https://twitter.com/highfiverpg • Sounds Profitable - https://soundsprofitable.com • Bridger announcement - https://soundsprofitable.com/update/the-stork-has-come • Support Evo on Buy Me A Coffee - https://www.buymeacoffee.com/evoterra ----- A written-to-be-read article and a full transcript of the audio of this episode can be found at https://podcastpontifications.com/episode/surviving-the-flood-of-celebrity-podcasts. Visit https://twitter.com/evoterra for more podcasting insights from Evo Terra as they come. Buy him a virtual coffee to show your support at https://BuyMeACoffee.com/evoterra. And if you need a professional in your podcasting corner, please visit https://Simpler.Media to see how Simpler Media Productions can help you reach your business objectives with podcasting. Allie Press assists with the production and transcription of the show. Learn more about Allie at http://alliepress.net. Podcast Pontifications four times a week to provide ideas and ask questions every working podcaster should be thinking about. Subscribe today at https://podcastpontifications.com/ (https://PodcastPontifications.com). Photo by https://unsplash.com/@clemono?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText (Clem Onojeghuo) on https://unsplash.com/s/photos/paparazzi?utm_source=unsplash&utm_medium=referral&utm_content=creditCopyText (Unsplash) This podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacy Support this podcast