As more and more artists realize that putting all of their eggs in the music streaming basket isn't as lucrative as they would like it to be due to the low pay out rates, many are searching for alternative ways to survive in the music industry. One of the ways that is growing more popular every year is one that never actually went anywhere--selling direct to fans. In this episode, Blueprint and Illogic discuss the recent shifts in the industry have made it easier than ever for artists to have a direct connection with their fans and lay out the benefits of taking the direct approach.
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