Episode #102: An SEO Tip for Higher Ed Marketers — and a Special Announcement!

How do you evaluate your on-page SEO game? How do you optimize your website pages to increase their rankings for one or more targeted keywords? Learn a simple framework for how to dissect top ranking pages to boost your page on SERPs.  

Also — The Enrollify Podcast is heading out on the road! Next week we will be interviewing students, VPs, and CMOs on the topic of “The Future of Higher Ed: What Students Actually Want, What the World Needs, and How to Design a Sustainable Experience That Achieves Both Ends.” Follow Zach on LinkedIn for live updates!

Learn more about this episode and about our sponsors in our show notes.

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Connect With Our Co-Hosts:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea

Seth Odell
https://www.linkedin.com/in/sethodell/
https://twitter.com/sethodell

About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Some of our favorites include Generation AI and Confessions of a Higher Education Social Media Manager.

Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

Attend the 2025 Engage Summit!
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.

Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register