Episode 636 IronRadio - Guest Andrew Heffernan Topic Writing for the General Population

After the usual health science news, Dr. Nelson heads-up a chat with writer, editor, and trainer Andrew Heffernan. Everyone discusses health-fitness-nutrition journalism in the lay press. The talk ranges from click-bait to balancing business realities with evidence-based educational content. Warning - Phil is salty about this stuff, although Lonnie's sunshine-and-rainbows perspective provides some balance. Mike and Andrew, meanwhile, manage to keep the topic on the rails. Come on in!