The Daily Wake Up Micro Podcast
Business:Entrepreneurship
The company you’ve started or work for is just a logo. You are the brand. The reason Personal Branding is a section in my book, You Got It Now Go Get It, is because my target audience is entrepreneurs. It doesn’t matter if they are 4 AM’ers, Grinders (free-lancers) or Hustlers (those with a side-hustle), there is a delicate balance of self-promotion in today’s digital world.
The Personal Branding section of the book doesn’t give you instructions on how to launch your personal brand; this section focuses on improving the belief in YOU for the benefit of others. Enhancing confidence in yourself isn’t about pride. You aren’t boasting or bragging about yourself to others. You’re investing in yourself as you would invest in the stock market. The why behind becoming the best version of yourself is for the benefit of others.
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