Welcome to Amplify because blending in is Bullshit! Today, I get to sit down with two of my fellow soul sisters, PR pros, Des and Aisha, founders of Creative Label. In this episode, we talk about PR, marketing, trends, the shifts we saw in 2020, what we see coming in the upcoming year, and just so much more.
In Today’s Episode You Will Learn:
- Meet Des and Aisha through rapid-fire
- How creative label came to be and what it is
- Their superpowers in the creative and marketing space
- How the company grew massively in the past year
- The biggest financial game-changer that skyrocketed Creative Label
- Navigating through quick and massive growth
- The challenges that come with scaling
- Some of the biggest PR & Marketing trends
- Why ClubHouse is dying down
- What trends should we expect in the upcoming year
- How to maintain a really good working relationship with your best friend
- Navigating and learning team management
- The key to finding good people and building a team
- The biggest challenges that came from 2020
- How Creative Label stepped up to educate their community in diversifying their teams and content
- In what ways can we start doing better as business owners
- Navigating through the new normal and cultivating your own opinions
- The impact that the algorithm and media have on our life
- How to live the best version of yourself and stop being scared of the no’s
Connect with Creative Label:
Instagram | Website
Des: @itsurdestinee
Aisha: @aisha
Amplify with Lauren:
Instagram | PR Accelerator