The FIVE BIG FACTORS to Look for Before Choosing a Mortgage Company to Hang Your License With

Choosing the mortgage company that you are going to hang you license with is not a decision to be taken lightly. There is such a wide range of mortgage companies out there, and there are a multitude of factors which should have a bearing on your decision. In this episode of The Legendary Lender, we talk you through the five essential elements which we think you should take into consideration before jumping into anything.

Despite what many people may think, the comp plan is not the main factor that determines whether a company will offer you the satisfaction that you are looking for. What matters more is the leadership, the company culture, the marketing strategy that they utilize, and the operation support that they offer. Today you will hear about why these factors matter, and how Best Life differentiates itself from standard mortgage brokers in all these categories. 

Your best life doesn’t just happen by chance, it happens because of how proactive you are in designing it. That starts with making choices about where you put your time and energy, and we are here to guide you in the direction of a life that not only offers you financial freedom, but fulfilment in all other areas as well. 

 

“Without a doubt, everything rises and falls on leadership.” – Al Rodriguez

 

Show Notes:

[1:00] – What you can expect to learn about in today’s episode. 

[3:18] – A common mistake that Al notices people make when choosing a mortgage company to hang their license.  

[7:10] – Leadership is the first factor that you need to take into consideration before choosing a company to hang your license with.

[8:34] – The experience Al had working under someone who was ill-equipped to be a leader. 

[10:54] – How a good leader can completely change your life. 

[13:22] – Qualities that you should be looking for in a leader. 

[15:54] – The importance of marketing in the mortgage business. 

[18:00] – What your marketing strategy should not consist of. 

[20:03] – Doren explains where the most valuable asset of your business lies. 

[23:00] – How to strategically attract referral partners. 

[25:25] – The limited power of internal reviews.

[28:40] – Structure is essential when it comes to good marketing. 

[29:43] – Operation support is key factor number three. 

[30:50] – Why Al believes in the mortgage brokerage model. 

[32:58] – How Best Life differentiates itself from other mortgage broker services. 

[35:16] – The link between operation support and marketing. 

[36:40] – Why you need to start with the end in mind. 

[38:53] – “Punching-a-clock support” versus entrepreneurial support. 

[41:08] – Meaning behind the idea of culture. 

[41:44] – The culture that defines Best Life. 

[44:44] – The types of people who will not be a good fit for Best Life. 

[46:08] – Values that are integral to Best Life. 

[48:30] – A question to ask to determine whether a company is culturally a good fit for you. 

[50:16] – What you can expect from a discovery call with Best Life. 

[51:26] – Al explains what Best Life’s reward program consists of. 

[52:16] – How recognition is built into the Best Life culture. 

[55:08] – What it means to “give trophy’s the size of men.” 

[55:38] – The average basis point comp plans that Doren is aware of, and how Best Life compares.  

[57:53] – A recap of what you should be looking for when deciding which mortgage company to hang your license with.  

[58:44] – Trust you gut! 

[59:50] – What Best Life can offer you. 

[01:02:22] – Where you can find more information about Best Life, or get in touch.  

 

“Leadership is not just leadership in business, it’s leadership in life.”
- Doren Aldana

 

Links and Resources:

The Legendary Lender Home Page

Best Life Mortgage Home Page

Mortgage Marketing Coach on Facebook

The Richest Man in Babylon by George S. Clason