Crisis Communication with Becky Livingston

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In this episode I chat with Becky Livingston of Penheel Marketing about Crisis Communication. As a "devil's advocate" Becky often think about the what-ifs for her clients, which puts Crisis Communication at the forefront of her mind. She likes helping company leaders to think through the possibilities and to help them define a crisis versus a problem for their brand.

Becky is the Owner and CEO of Penheel Marketing. Since 2011, her team has helped companies to gain traction in their niche with their target market. In addition to being a practitioner for over 25 years, she is an author, public speaker, and adjunct professor at two local Community College specializing in social media, digital marketing, Google Analytics, and Google Ads.

As mentioned, here is a link to your free copy of Becky's Crisis Communication E-Book: https://penheel.com/preparing-for-a-communication-crisis

Hosted by: Julia McLaughlin