Women’s Health Trends & The Entrepreneurs Behind Them

This episode of Busine$$ of the V is about having important conversations surrounding sexual wellness and reproductive health. Guest Claire McCormack, founder of Beauty Independent, shares her in-depth knowledge of entrepreneurs, their personal stories and rising trends in the market space of intimate beauty. Furthermore, she shares about today’s increase in consumer awareness and the impact that it has had on the market’s demand for clean beauty offerings.

Hot topics that affect the conversations surrounding the intimate beauty industry include product sensitivities, menopause, body dysmorphia, and the need to focus on diversity in beauty. As a result, there has been great progress surrounding what is labeled as “normal” vs. what is actually normal. Claire shares examples of brands and products that have been a part of such progress in bringing “taboo” topics into the light.

In closing, women have so much spending power and have a huge impact on the beauty market. Beauty Independent is committed to spotlighting entrepreneurial, founder brands with a personal story to continue giving women options that will improve their intimate health which in turn affects their general health and overall quality of life.