Today, we kick off our Marketing Conversations series with guest expert Michèle Boileau-Barmash.
Michèle gives the low down on the importance of being active on LinkedIn, how to use Instagram to build your know-like-trust factor and a secret asset you likely didn’t know you had...your patients!
About Michèle Boileau-Barmash
Michèle Boileau-Barmash is a creative connector with an exceptional talent for telling powerful stories. Fueled by the belief that meaning creates compelling engagement, her work is a striking balance of cutting-edge ideas and social relevance.
Prior to launching her agency, Twenty6, Michèle worked at L’Oreal, has also managed clients on the agency side such as Huda Beauty, Jack Black, Sephora, Michael Kors, John Frieda and numerous brands at Procter and Gamble and General Mills. She was the Head of Global Public Relations for Reebok and worked alongside talent such as Kendrick Lamar, Travis Scott, Zoe Kravitz, Ariana Grande, Gigi Hadid and Conor McGregor, to name a few. She also launched and managed the brand's largest fashion collaboration with Victoria Beckham herself and her namesake fashion label. Most recently she was Head of Global Communications for Mackage.
Though her network is coveted and her influence is in demand, you wouldn’t know it. Without pretense, she brings her approachable aura, open-hearted sincerity, signature charm, and infinite inspiration to all she does. Multi-faceted, engaging, real – just like her projects. She loves sports and working out (ahem, she played US college hockey), a really good playlist, a nice glass of tequila and most importantly, her bulldog, Loulou.
Connect with her on LinkedIn.
To your success,
Kevin, Jason and Sean
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