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The Cambridge Marketing Podcast

The Cambridge Marketing Podcast

Business:Marketing

Opinionated Marketers on: MELTDOWN

Opinionated Marketers on: MELTDOWN

2022-01-11
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Occasionally on the podcast, we like to review and discuss publications from the business world.  This time we talk about "Meltdown: Why Our Systems Fail and What We Can Do About It.  Meltdown uses real-life examples to reveal how errors in thinking, perception, and design lie behind both our everyday mistakes and our most terrifying disasters. 

You can buy it here: https://uk.bookshop.org/books/meltdown-why-our-systems-fail-and-what-we-can-do-about-it-9781786492265/9781786492265 

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