Thinking Ahead: Your Leading-Edge Insights Podcast
Business:Marketing
For companies around the world, diversity, equity and inclusion (DE&I) has moved front and center as a business priority. But for consumer insights specialists, the stakes are higher – because their findings determine products being developed, ads being produced, and even laws being made.
Tune in to hear how GfK has worked with Microsoft to put inclusion into action in a practical sense, across a wide range of research activities.
Guests:
- Josh Billig, Market Research Manager, Microsoft
- Shelley Krasnick, VP - Marketing Effectiveness, GfK
Resources: Learn more about GfK
More on this episode:
- Get more details about this episode at www.gfk.com/en-us/thinking-ahead
- Contact the Thinking Ahead Podcast at marketing@gfk.com
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