With 68% of eCommerce shopping carts being abandoned on a regular basis, it's pretty important that we have a plan in place for how to bring them back.
My favorite way? Hands-down, email marketing. But not all emails are created equal. In this episode, I'm sharing the #1 thing you'll want to include in your abandonment emails to help your customer make a buying decision and save more of those abandoned carts.
What You’ll Learn
- The type of content to put in your abandonment emails
- How to determine what topics to cover in that content
- How you can personalize the experience for every customer based on what products they have in their shopping bag
Read the Full Transcript
http://eCommerceBadassery.com/108
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