Business:Marketing
What Does Digital Signage Cost?
EPISODE 89 | Guest: Trey Hicks, chief sales officer, Visix
What does digital signage cost? It seems like a simple question, but it’s not. Digital signage isn’t like buying a cell phone at a kiosk. It’s more like kitting out a smart home with phones for your whole family along with smart speakers and TVs, a cell and internet service package, as well as all the entertainment feeds you’ll want access to.
Digital signage isn’t a product. It’s a suite of products that includes digital signage software, hardware, services, subscriptions and more. We discuss six basic factors that can affect the cost of digital signage, so you can better plan your budget and shop with confidence.
- Understand perpetual licenses versus software subscriptions
- Hear the benefits of cloud and on-premise servers
- Consider whether to buy media players or use your own PCs
- Discover how endpoints, users and data options can affect pricing
- Explore services you may not have factored into your budget
See the FULL TRANSCRIPT
Grab our handy infographic with 10 Questions to Ask When Shopping for Digital Signage
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