George Steinbrenner redefined he fundamental relationship between an owner and his team. He was perhaps the best know owner in modern sport. He was twice suspended from the game and yet he was the longest running Yankees owner and also the most financially successful, having turned his original personal investment of just $168,00 into a multi-billion dollar behemoth.
Bill Madden, who covered the Yankees for over 30 years as the national baseball correspondent for the New York Daily News, was the first person that the Steinbrenner family allowed to report on George and his controversial and colorful life in his book Steinbrenner: The Last Lion of Baseball. My conversation with Bill Madden:
view more