Cycling Clothing for Women by Women - Velorosa

Here you'll meet two entrepreneurs who matched their love for cycling to the need for stylish cycling clothing.  Lisa Carponelli and Kim Hopkins made the bold move to launch Velorosa - Cycling Wear for Bike-Minded Women during RAGBRAI (Register's Annual Great Bike Ride Across Iowa) in 2015. Pooling their money they hit the road and their "kits" were a success. Here you'll learn about the who, what, where and why of Velorosa and yes, they'll be at RAGBRAI again this year. One more thing get 15% off when you order online and use the promo-code: Insight15.  Slick huh? And, remember that you can hook up with us all day on Twitter @IOB_NewsHour and on Instagram.  Here is Lisa and Kim: 

Thanks for listening!

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday business news podcast in the Midwest. The national, regional and some local business news along with long-form business interviews can be heard Monday - Friday. You can subscribe on PlayerFM, Podbean, iTunes, Spotify, Stitcher or TuneIn Radio. And you can catch The Business News Hour Week in Review each Sunday Noon on News/Talk 1540 KXEL. The Business News Hour is a production of Insight Advertising, Marketing & Communications. You can follow us on Twitter @IoB_NewsHour.