The Passle Podcast - CMO Series
Business:Marketing
Episode 55 - Mark Howe of Thompson Dorfman Sweatman LLP on the rise of client-facing BD roles in law firms
Many firms are looking to gain a competitive advantage by being closer to their clients, but client-facing business development roles are no longer the sole responsibility of lawyers.
On this edition of the CMO Series, Will Eke welcomes Mark Howe, Director of Business Development & Client Relations at Thompson Dorfman Sweatman LLP, to hear about his experience in a client-facing BD role and the benefits to the lawyers and the wider firm.
Will and Mark discuss:
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