Business
Josh Katz is founder and CEO of YellowHeart, which he describes as a made-in-NYC, blockchain live event ticketing platform powered by distributed ledger technology.
A fanatical music fan since childhood, Katz moved from promoting shows to record label world in the mid-1990s. He went on to start his own ‘non-traditional’ label, selling it in 2016 to fund a deep dive into crypto, blockchain and, ultimately, YellowHeart.
In this episode, Katz talks host James Dickson through Web 3, NFTs, cutting out the middlemen to working directly with artists, touts, transparency, security, fragmentation, enhancing the fan experience through recognition/rewards and more besides.
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