https://www.linkedin.com/in/james-denton-13693b177/?originalSubdomain=nz
James Denton is a co-founder of GoodFor – a wholefood refillery chain aiming at our waste problem. With six stores around New Zealand and counting, James is passionate about changing how we think about sustainable shopping and organic foods, making them easily accessible and a simple swap for even your everyday essentials.
Things we chat about:
- James’ desire behind starting GoodFor and his journey into health and well-being.
- How GoodFor has brought sustainability and health to mainstream shopping
- The power of organic food and the importance of health, and if organic is also better for the environment
- James explains the term 'wholefood.'
- Navigating home compostable packaging
- Changed consumer behaviours around health and the environment after the lockdowns that gave the world pause.
- How James maintains his physical and mental health while running a business