Fearless Sellers - The Women of Amazon
Business:Entrepreneurship
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
#SellingOnAmazon #AmazonFBA #WomenandMoney #Amazon
Starting a business can be a rollercoaster ride, full of ups and downs, twists and turns. But for today’s guest on the Fearless Sellers podcast, it all began in an out-of-the-blue spark-of-inspiration moment while out for a walk with a stroller and her baby as a sleep-deprived teenage mom.
She saw a problem that needed solving and set about developing a solution. The enthusiasm was so high that she dedicated to finish the concepting early enough in the spring, and by the end of the year, had already registered the domain name. It took some time to bring the heart-warming vision to fruition, but eventually, when the products went live, they were ready to help make the lives of other sleep-deprived, busy, loving parents a little easier.
The journey was in no way easy, and had brought in plenty of unpredictable challenges along, including her own health issues. But she persevered, driven by the desire to help other parents navigate the challenges of parenthood, and inspiring better solutions to financial independence.
That was Cara Sayer, whose hard work has paid off in ways that almost the whole Amazon selling space knows about! As she joins Joie in this episode, you’ll hear about the journey and lessons that carry the delight and stress of her success. Of the many things to imbibe from her is the importance of treating your customers well, of having good marketing and packaging, and of being adaptable and open to learning. Cara would tell you how essential it has been in her journey to news-worthy success. Not only that, but over time, she’s gathered some immensely valuable advice to share with others just starting out on Amazon, including selling a product you’re passionate about and enjoy, as it will make the journey more exciting. She would also suggest you test and adjust your pricing to find a balance between maximizing profits and maintaining sales.
However, Cara would also caution you against believing the hype of overnight success on Amazon. You can certainly become a millionaire, a billionaire, or even a trillionaire, but wanting that overnight might be a highly unlikely result, as it takes incredible hard work and perseverance to succeed.
Know The Guest:
Cara Sayer is the Founder of SnoozeShade, UK's most popular baby sun and sleep shade company.
Time Stamps
[00:00] Intro
[00:11] Sneak peek
[00:04] Introduction of today’s guest, Cara Sayer.
[01:39] Selling baby products on Amazon as the parent to a teenager
[02:49] How did Cara get started with her business?
[05:57] Growing an idea into a global brand: How SnoozeShade, UK's favorite baby sun and sleep shade, came to be
[07:10] Starting a business as a sleep-deprived young mom and how the business bloomed over the years
[9:55] Cara’s attitude is always – “As long as there is a profit involved, I’ll sell it.”
[12:59] Why Cara is different from the archetypal Amazon seller + the real challenges of being a founder.
[15:47] If Cara could go back to when she was starting her business, what advice would she tell herself?
[22:36] Why you have to remember that people “shop”, they are not computers.
[26:25] Is Cara facing any problems with her current Amazon business right now?
[29:35] Most sellers don’t want to be like a slave to the boss.
[36:06] If you don’t know something, ask.
[39:18] Why you can’t put the price of your Amazon-listed product up too much.
[33:42] Outro
Connect with Joie:
Instagram: @joieroberts.official
LinkedIn: @joietamkinroberts
Connect with Cara:
Instagram: @carasayer
Website: https://carasayer.com/
Helium 10 Amazon Software Special Offer: www.AMZProductSpotter.com
Interested in building your own Amazon business in partnership with 7 and 8 figure Amazon Sellers?
If so, apply for your free consultation with Joie Roberts and the AMZ Insiders' team of experts here => www.amzinsiders.org/apply?sl=fp
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