On this episode of The Ty Brady Way, Ty is joined by Whitney Lambert to speak about the importance of social media for your business! Whitney shares how recent studies have shown that you will be out of business within the next two years no matter what industry you are in, if you aren’t on social media.
Ty and Whitney discuss how your personal brand is the biggest aspect of your business that you need to be investing into right now in order to succeed. Whitney states that your story will grow and sell your business if you tell it in the right way.
Ty and Whitney shares some examples of personal brand and how big companies like Lulu Lemon create an identity to tell a story to appeal to their target audience which will generate B2C loyalty, sales and boost their business.
Whitney shares some advice to those who are aware they need to begin building their personal brand and online presence but social media seems daunting and overwhelming. Whitney states that it’s worse to do nothing that to try, even if it’s messy. Ty and Whitney encourage you to throw yourself into building your personal brand and grow your online presence by telling your story and if you can’t afford to hire someone to do it for you, take the leap and invest in yourself and watch your business excel!
As always, we would like to hear from you!
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