Sam Fonoimoana, Founder & CEO of Datajoin: $3.5 Million Raised to Help Brands Leverage Customer Behavioral Insights
In today's episode of Category Visionaries, we speak with Sam Fonoimoana, CEO of Datajoin, a personalization platform that’s raised $3.5 Million in funding, about why data-driven personalization is the future of marketing, and how Datajoin is positioning itself to be a driver and deliverer of that change. By integrating Salesforce pipeline and deal data back into marketing systems like Google Analytics or Adobe Analytics or Google Ads, Datajoin provides a closed-loop, 360-degree view of a company’s sales and marketing success, and insight into how they can move forward more effectively in the future.
We also speak about what it’s like to be a startup founder from the USA’s most remote state, how Sam came to a career in tech to begin with, the power of personalized marketing to save money and develop strategy for Datajoin’s clients, and why leadership is more about influence than purely your position in a company.
Topics Discussed:
Favorite book:
The 5 Levels of Leadership: Proven Steps to Maximize Your Potential
Create your
podcast in
minutes
It is Free