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Reinventing Professionals

Reinventing Professionals

Business

The Importance of Being Customer-Centric

The Importance of Being Customer-Centric

2023-04-18
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I spoke with Eric Thurston, the president and CEO of SurePoint Technologies, a provider of client management, practice management, and financial management software to law firms nationwide. We discussed the integration of SurePoint's various brands, including ContactEase and Coyote Analytics, strategies that law firms can learn from software companies about scaling and growing, and the importance of being customer-centric.

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