052. Three Boudoir Photography Session Pricing Strategies (Avoid THIS Boudoir Session Fees Mistake)
Like pricing, boudoir session fees are hard to nail down–even if it feels like they really shouldn't be that complicated. This industry has so many different opinions that we are constantly second-guessing ourselves.
Strategies for Pricing Your Boudoir Session FeesWhen we start working together, one of the first questions I get asked by any of my clients–private, mastermind, and even my group coaching clients is, "What should I charge per session?"
Boudoir photography pricing is confusing no matter how long you've been in business.
And it's not just shoot & burn(the all-digital model) OR IPS (In Person Sales). This question comes up regardless of your photography business model.
Pricing may always seem confusing–but it doesn't have to be.
1. Pricing your boudoir session fees highThis session fee would be $400-500 and above range. With this strategy, you're attracting the client already prepared to spend money on their session.
These clients understand what they're diving into IS a luxury.
2. Pricing your photography session fees lowAnything below $100 is a lower session fee–some might even consider $200 or less low boudoir session fees.
A common belief is that low session fees bring in cheap clients. And they can–without the right marketing strategy.
3. Pricing your session fees in the mid-range.I think this is the perfect happy place. Not too big and not too small, you know?
These mid-range session fees are typically in the $2-500 range.
My sessions are priced at $299, and I genuinely think that this is one reason my schedule stays full of great clients who love what I offer and are happy to pay for it.
Other Notes:In this episode, I also cover my experience with low session fees and my formula for figuring out what to charge per session to stay afloat.
If you get one thing from this episode, please understand how important your marketing strategy is all the time–even when planning something as simple as your session fees.
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