Why it was selected for "CBNation Architects":
It broke our hearts to hear earlier this year Patrick passed away and we wanted to repurpose this episode to celebrate the time he took out and spent on this show.
In this episode of the I AM CEO Podcast, host Gresham Harkless Jr. speaks with Patrick King, founder of Imagine, a full-service marketing and branding agency. Patrick shares his background and how he got started in the industry, including his early love for art and design and his fascination with the way marketing can influence behavior. He also discusses the services Imagine offers, which include digital marketing, branding, and campaign development for professional services, tourism, and hospitality clients.
Throughout the episode, Patrick shares valuable insights on branding and marketing, emphasizing the importance of understanding a brand's audience and staying on top of industry trends. He also discusses the role of customer service in building strong client relationships and the need for deep specialization in order to excel in a specific industry.
Overall, the episode offers valuable advice and insights for anyone looking to improve their branding and marketing efforts, particularly in the professional services, tourism, and hospitality industries.
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