Behind the Numbers: an EMARKETER Podcast
Business:Marketing
The Daily: What Prime Day 2023 Will Bring, Targeted Ads During Live Sports, and Amazon’s AI Ambitions | Jun 27, 2023
On today's episode, we discuss how this year's Amazon Prime Day will be different, how competitors can maximize the sales holiday's impact, and an uncanny link between Prime Day and the end-of-year holiday season. "In Other News," we talk about the significance of NBCUniversal and Walmart Connect bringing targeted ads to live sports and Amazon's AI initiatives. Tune in to the discussion with our vice president and analyst Andrew Lipsman.
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For a transcript of this episode click here:
https://content-na1.emarketer.com/podcast-daily-what-prime-day-2023-will-bring-targeted-ads-during-live-sports-amazons-ai-ambitions
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