Behind the Numbers: an EMARKETER Podcast
Business:Marketing
Reimagining Retail: Why Beauty’s Doing So Well and Brand Strategies to Learn From | Jul 12, 2023
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss why beauty is doing so much better than the rest of retail, how we've seen the "lipstick effect" play out, and how beauty shopping habits are changing. Then, for "Pop-Up Rankings," we rank our top four beauty brand marketing strategies other retailers can learn from. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Carina Perkins.
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For a transcript of this episode click here:
https://content-na1.emarketer.com/podcast-reimagining-retail-why-beautys-doing-well-brand-strategies-learn
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