Charmaine Cooper, Cultural Intelligence

In this episode, we embark upon a conversation through the importance of Cultural Intelligence (CQ) and how CQ augments the treatment space and ultimately your client’s experience. Join us as our special guest, Charmaine Cooper, Skin Health Equity Expert, guides us through Cultural Intelligence in the treatment space and caring for melanin-rich skin. CQ is where the client feels like their narrative is prioritized and connects your engagement to them with dignity and respect. Charmaine also teaches us that CQ is not a checklist but rather a mindset. Discover how to be a CQ Professional Skin Therapist by:

• Suspending judgment until enough information becomes available beyond the ethnicity or tangible elements of the client’s actions.
• Communicating effectively and identifying the information that is relevant for making a proper recommendation that is result based while being supportive.
• Deepening your client care by becoming more client aware, for all skin tones.

Ready to learn more? Join Charmaine and additional Dermalogica experts on our free online course  https://treatingmelaninrichskin.com/