Why it was selected for "CBNation Architects":
In this episode of the IAMCEO Podcast, Jan-Benedict ("JB") Steenkamp, a marketing professor at the University of North Carolina's Kenan-Flagler Business School and a renowned author, is featured. Steenkamp, ranked in the global top 0.1% across all sciences by a Stanford University study, has authored several books for business practitioners. His most recent publication is "Time to Lead: Lessons for Today's Leaders from Bold Decisions that Changed History."
Amid global crisis and leadership challenges, Steenkamp believes that one can learn valuable lessons from great historical figures who often faced massive hurdles themselves. He has conducted executive seminars and guest lectures on all continents, targeting various organizations including the U.S. Military Academy at West Point and the U.S. Naval Postgraduate School.
During the interview, Steenkamp shares the following insights:
- CEO Hack: Taking leadership tests to evaluate and improve one's leadership capabilities
- CEO Nugget: The importance of motivation and resilience to overcome adversity
- CEO Defined: A leader who has the ability to guide the organization towards the desired outcomes and achievements
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Previous Episode: https://iamceo.co/2021/02/12/iam914-author-derives-lessons-on-historical-leadership/