22: Peter Hamilton, Sr. Director of Ad Innovation at Roku on what CTV can learn from mobile, Roku as the OS and what that means for advertisers, streaming as a performance channel, and more
This week's guest: Peter Hamilton
Peter Hamilton is the Senior Director of ad innovation at Roku. He was previously the CEO of TUNE, a global Mobile Measurement Partner that was a leader in performance and measurement across ad platforms including Facebook, Google, and many others. He has spent nearly 20 years in digital marketing and adtech. He is a Techstars mentor as well as an investor, advisor, and board member of numerous companies.
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Where to find Peter Hamilton:
Twitter: https://twitter.com/PeterHamilton
LinkedIn: https://www.linkedin.com/in/peterryanhamilton/
Peter’s NFT Museum: https://www.seattlenftmuseum.com/
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Where to find James and Daniel:
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