In this episode, I'm excited to introduce a game-changing project: Trust Premium. Traditional sales methods no longer cut it in a world saturated with spam and cookie-cutter sales techniques. Customers now buy from people they trust. Period.
My initial research revealed that customers are even willing to pay a premium of nearly 30% for trust. Imagine increasing your prices by this amount without changing your cost structure—resulting in a remarkable 150% boost in net profit.
This isn't just theory; it's a practical solution. I've launched a research project that includes tools, assessments, training, and a fresh approach to building customer trust. And it was never done before. I checked.
In this episode, I’ll tell you all about it. And it’s exciting. Trust me.
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