How Did SBF Make People Trust Him?

Sam Bankman Fried, SBF, founder of now-bankrupt cryptocurrency exchange FTX and the former golden boy of the crypto industry, was found guilty of seven counts of fraud and conspiracy.

Why am I talking about him?

As investors, companies' leadership quality is one of the most critical qualitative factors we must research. For a few years, SBF painted a picture of a visionary, convincing more than a $1B investment in his company.

He did it because he knew how to get people and investors to trust him. 

He is not alone in this. 

Many companies we research have leaders applying SBF's framework. They are not all guilty of fraud, but as investors, we must be aware of such tactics and not fall for those stories.

 In today's episode, I reveal SBF's playbook, so we learn to invest based on facts and less on stories.

Resources:

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