Join us in this episode as we delve into the world of personal branding and messaging with the incredible Parmees Yaz.
Main Topics In This Episode:
We explore the nuances of expertise and individuality in personal branding and discuss how speaking to a specific audience doesn't require being the "go-to expert" in the industry. We also dismantle the notion of competition within the same niche, emphasizing that different styles attract different ideal clients.
We share valuable insights into shifting perspectives and crafting compelling messages. Understand the impact of changing someone's mindset and discover the art of questioning industry norms.
Key Takeaways:
Connect with Parmees Yaz:
Yeah, I'm making stink about this because I have put ALL my resources in one place - yay efficiency!
From hypnotherapy tracks, guides and masterclasses, OR anything I mention in the episodes, you can find them HERE.
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