On this week’s podcast (which is also this week’s edition of The Addition) we hear from author, journalist and broadcaster Charlotte Henry. She creates and runs The Addition newsletter and podcast; an award-winning publication looking at the crossover between media and technology.
Charlotte has written the Broadcast chapter of our upcoming Media Moments 2023 report, so it was only right and proper that we got her on to discuss all the broadcast trends of the past year. It’s been a big old year for TV — both good and bad — so it was great to get an expert in to chat it all over.
We discuss the role of exclusive content, the doldrums of advertising sales across linear broadcasts, the need to differentiate a streaming service from its competitors, and the longer term impact of the Hollywood actors' strike. We also explore how streaming platforms like Disney+ and Netflix are faring a year after introducing ad-supported tiers.
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